How to set up Google Analytics

Setting up Google Analytics will allow you to see customer behaviour across your store, including page views and conversions.

For Google Analytics the customer has the option of opting out to submitting personal data. If they do this, Ochre does not submit their IP address to Google.

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How to set up

Ochre > Site Settings > Tracking and Analytics

In the Google Analytics 4 section, click Add Measurement Code, then enter the Measurement Code provided by Google.

The Measurement Code will look like G-XXXXXXXXXX and can be found on your Google Analytics account under:

Admin > Account > GA4 Property > Data Streams > Web

You can repeat this process to enter multiple measurement codes to send data to different GA4 Properties.

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Related articles

Migrating to Google Analytics 4